Editor David Granger demos the interactive magazine. Download the AR app (http://www.esquire.com/AR), go behind the scenes (http://bit.ly/2wGqOO), then enter to win a webcam (http://bit.ly/2pakLo)Categories
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Williams
January 23rd, 2010 at 10:11 pm
Hi Friends,
to see …
Hi Friends,
to see live example of Augmented Reality, just check out this link:
Do as per the instructions on website… That’s amazing.
Have Fun
Avn.Rocky
January 23rd, 2010 at 10:11 pm
do you use it with …
do you use it with the camera on your mac?? i have one.
January 23rd, 2010 at 10:11 pm
….
Humanity does …
….
Humanity does this for almost 50 years… we call them barcodes.
I find it rather annoying that the call this “Augmented Reality” and “NEW TECHNOLOGY” for using almost the same idea that Bernard Silver had back in 1948
Augmented Reality should do what it supposed to do, augment the reality around us, not display Easter eggs from a magazine on your computer screen.
January 23rd, 2010 at 10:11 pm
pretty amazing use …
pretty amazing use of the technology
January 23rd, 2010 at 10:11 pm
What do you need …
What do you need the paper for? It’s only a rudimentary way of transmitting a code that could be transmitted electronically, after all you need a computer with internet connection anyway.
Paper is obsolete and will reach its end sooner or later, this may be a way to switch towards the future (digital media), though.
Since it is possible to have a freezer at our homes we don’t buy ice any more. This is the same. Thumbs up @itbitme.
January 23rd, 2010 at 10:11 pm
@ productionz
@ productionz
January 23rd, 2010 at 10:11 pm
just because you …
just because you are gay and don’t want to come out … don’t take your anger out on me. reread my comment … granted esquire isn’t the first to do ar coding, but they are the first to bring it to the masses in north america. try leaving your parents basement some time.
January 23rd, 2010 at 10:11 pm
The primary use of …
The primary use of this technology imo in the future, or very soon I hope will be for tracking purposes in immersive systems using stereo optic eye-displays, all though a system of that kind would ideally rely on a virtual construct of the surroundings using real time mapping instead of the direct video feed as to make possible total manipulation and control.
January 23rd, 2010 at 10:11 pm
single handedly??? …
single handedly??? you obviously know nothing about augmented reality, esquire is most certainly not the first or best to have utilized. give me a break.
January 23rd, 2010 at 10:11 pm
what do you think …
what do you think about colors magzine, the did a similar thing?
January 23rd, 2010 at 10:11 pm
you need an update.
you need an update.
January 23rd, 2010 at 10:11 pm
Very nice, but it’s …
Very nice, but it’s taking digital media to make print media exciting again.
January 23rd, 2010 at 10:11 pm
I think it’s …
I think it’s amazing, but apparently I need a better graphics card? I consider my laptop to be pretty up to date, and if I need a new graphics card to view it, that kinda bums me off.
January 23rd, 2010 at 10:11 pm
but I won’t buy the …
but I won’t buy the magazine
January 23rd, 2010 at 10:11 pm
This is so good! …
This is so good! Thank you guys for showing how innovative magazines can be! You made my day!
January 23rd, 2010 at 10:11 pm
esquire magazine …
esquire magazine has single handedly revamped and made print media exciting again. thank you.
January 23rd, 2010 at 10:11 pm
amazing xD
amazing xD
January 23rd, 2010 at 10:11 pm
Amazing, to say the …
Amazing, to say the least. How exciting is to see RDJ jumping to us like that.
January 23rd, 2010 at 10:11 pm
very cool
very cool
January 23rd, 2010 at 10:11 pm
Holy balls you guys …
Holy balls you guys are innovative! Props!
January 23rd, 2010 at 10:11 pm
PSYOP animations …
PSYOP animations are the best!
January 23rd, 2010 at 10:11 pm
thats pretty cool;
…
thats pretty cool;
you guys are pioneers;
i cant wait till they finally come out with AR glasses;
January 23rd, 2010 at 10:11 pm
WOW!
WOW!
January 23rd, 2010 at 10:11 pm
I have to give …
I have to give props to Esquire for trying something fresh with the old paper magazine. It’s certainly better than the last cacky and gimmicky cover they had. This idea is promising.